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Our Services
Do you want to promote a behaviour but do not know how? Do you want to understand why people do not engage in a certain behaviour? Do you want to increase the uptake of a new technology? Do you want to evaluate a behaviour change project?
We help you to understand your target population, develop successful behaviour change campaigns and evaluate them. Our experienced consultants will apply a structured approach to solve your problem based on the latest evidence and using data from the target population.
Our approach can contain some or all of the following steps. Depending on your resources and interests, our consultants will implement these steps for you or with you:
We guide you through a qualitative analysis of the psychosocial factors that steer the behaviour you want to change and the contextual factors in which the behaviour occurs. We also help you to identify and define the relevant behaviour(s) to create the change you wish to see.
Based on the findings from the qualitative exploration phase, we develop a quantitative questionnaire that you then apply in a baseline survey.
Using the data from the baseline survey, we guide you through a doer/non-doer analysis or realize one for you. This analysis shows you which behavioural factors differ between parts of the population that show the behaviour you want to change and those that do not. These are the behavioural factors that have to be addressed through a behaviour change campaign, to create the maximum possible impact and efficiency.
Once the relevant behavioural factors are identified, we help you select techniques that have proven evidence to tackle these factors, from the RANAS catalogue of behaviour change techniques. We help you to design behaviour change materials and a campaign tailored to your target population.
We support you with the preparation and implementation of the designed behaviour change campaign. This can include Trainings of Trainers, preparations of logistics, supervisor and monitoring checklists, or trainings of implementing staff or volunteers.
We help you to develop a quantitative questionnaire to measure the effects of the behaviour change campaign you have designed and implemented. The difference between baseline and endline survey shows the success you have had in changing behaviour and the behavioural factors. These results enable you to improve your campaign, can serve as material for (scientific) publications and justify your success to donors and funders.
Do you want to learn more about systematic behaviour change using the RANAS approach? Would you like to take the lead in implementing behaviour change projects with our support or completely on your own?
We train you or your team to understand and apply the scientifically validated RANAS approach. We offer trainings that range from a short introduction to intensive trainings that will bring you to expert level.
Courses are online and accessible from anywhere in the world. To get started we recommend our classic four-day-course that enables you to plan, design, and evaluate systematic behaviour change campaigns. Alternatively, a tailor-made course can be conducted in person wherever you wish us to be.
Do you want to conduct a scientific evaluation of your project? Do you have specific question in the field of behaviour change that you would like to investigate?
We help you to specify your research questions, develop the study design, build the measurement tools, plan your data collection, conduct the statistical analysis of data, interpret the findings and publish your results. Our strong expertise in social science research allows us to develop and realize a complete research project about your line of work with you or for you.
Would you like to connect with others about behaviour change? Do you seek support in your projects and endeavours?
We are a strong and growing community of people and organisations that use behavioural science to improve health and support a sustainable environment for all. Together, we contribute to science, exchange knowledge, improve our skills and increase the efficiency of behaviour change communication.
Sign up to our newsletter to know what we are up to or check out our online content on the user platform to start applying systematic behaviour change today.
Our Projects
