User Platform
Start applying the RANAS approach today and become part of our global user community. The RANAS user platform provides the necessary guidance and materials from more than 10 years of practice and research free of cost.
The RANAS approach to systematic behaviour change is an established method for designing and evaluating population-tailored behaviour change campaigns based on data. Read more about the RANAS approach here and find detailed instructions on how to apply it.
The RANAS model is the core of the RANAS approach. It groups potential barriers and drivers of behaviour change, so called behavioural factors, into five clusters: The Risks, Attitudes, Norms, Abilities and Self-regulation. Read more about the RANAS model.
Browse through our project fact sheets and see how the approach has been applied in real world projects. Or get an overview of the RANAS approach and model, learn how to conduct a doer/non-doer analysis and find out how to use the RANAS catalogue of BCTs on our methodological fact sheets.
We offer trainings that range from a short introduction to intensive trainings that will bring you to expert level. Courses are online and accessible from anywhere in the world. Find all upcoming courses here or contact us for more information.
Tired of reading? Find videos about the RANAS approach and practical application here. There are videos in English, French and Spanish.
The RANAS approach is grounded in robust evidence and has been subject to more than 50 scientific publications. The model has been tested in many countries and for many behaviours. RANAS evaluations have been published in peer-reviewed journal articles.