Methods Fact Sheet
Project fact Sheets
The RANAS approach to systematic behaviour change
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The RANAS approach to systematic behaviour change
The RANAS approach to systematic behaviour change presents a unique methodology to apply theRANAS theoretical model in behaviour change projects.
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The RANAS model of behaviour change
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The RANAS model of behaviour change
The RANAS model of behaviour change presents a holistic theoretical model of human behaviour
change, developed based on scientific evidence.
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The RANAS behavioural factors
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The RANAS behavioural factors
The RANAS behavioural factors, grouped into five behavioural factor blocks, are the core element of the RANAS model of behaviour change. They have been extracted from numerous scientific theories and studies.
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The RANAS Behaviour Change Techniques (BCTs)
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The RANAS Behaviour Change Techniques (BCTs)
Behaviour Change Techniques (BCTs) are evidence-based intervention techniques that induce behaviour change. They are the ‘active ingredients’ of a behaviour change campaign. The RANAS approach includes a catalogue of 40 BCTs. Each BCT specifically targets one of the RANAS behavioural factors.
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